BBM 320 Business Communications

This course examines and applies various oral and written communication mechanisms needed in organizations. This includes how to write formal and informal reports, proposals, and various types of messages such as favorable, unfavorable, and persuasive. Choosing the best communication channel such as verbal, digital written and social media will be examined. Emphasis is placed on the soft skills needed for improving interpersonal communication, embracing diversity, inclusion, examining communication barriers, and cross-cultural communication including nonverbal differences across cultures. In addition, this course examines effective presentations, business etiquette, teamwork, meetings, technology, and emerging trends in job searching.




BBM 201